January 25, 2023
U.S. Internet ad revenues hit $15 billion in the third quarter, marking the highest quarter since the Interactive Advertising Bureau and PwC began systematically tracking it in 1996. Internet ad spending expanded 23% over the same quarter in 2014, which then was a record at $12.2 billion.
On a sequential basis, the third quarter represents an expansion of 5% from the second quarter of 2015 when quarterly revenues totaled $14.3 billion.