• by Val Brickates Kennedy , March 4, 2014

British cloud-software provider CloudSense has selected U.K.-based Whiteoaks and its American affiliate, Boston-based PAN Communications, as its new public relations agencies.

The agencies were chosen following a four-way pitch with other agencies. 

 “We are delighted to have appointed Whiteoaks and PAN Communications as our new PR agencies. Throughout an intense pitch process both agencies clearly demonstrated a strong working chemistry which was important to us and their energy, creativity and understanding of our market shone through,” said Cloudsense Public Relations Manager Nicola Renshaw, in a statement.

“We view this PR partnership as a fundamental one to support CloudSense's business growth and specifically entry into new global markets. Having just opened an office late last year in the U.S., we needed to capitalize on this momentum and work with someone who could drive it forward," Renshaw added.