• by Ray Schultz , July 25, 2017

Cordial, the provider of an email and mobile messaging platform, has signed three new clients: La Quinta, Revolve and Shoes of Prey.

They join over 150 other brands that started using Cordial’s software over the last 24 months, the company says.

Cordial uses behavioral data and machine learning to personalize customer experiences across email and mobile. The client base includes firms in the retail, e-commerce, content publishing, and travel and hospitality fields 

The company is funded by Upfront Ventures, which in February led a $6 million financing round for the company. The founding team consists of David Baker, Adam Gillespie and Chris McGreal.