Omaha Media Group And WaveBid Partner To Aid Auction Market

Email is among the services being offered to auction marketers as part of a joint venture between Omaha Media Group LLC and Wavebid LLC.

The partners will provide OMG Auction360, an integrated platform that they claim will drive Web application development and digital marketing for the auction services market.

Omaha Media will provide Web application development and its digital marketing suite. In addition to email, that suite facilitates search optimization, search marketing, social media, PPC optimization and multi-online bidding integration, the company said.  

Wavebid will supply its data collection and management suite. 

The auction market is volatile, with inventory changing daily and even hourly as an event approaches, the companies said. The partnership will enable auctioneers to broadcast changes to active customers across multiple channels, they added.

Such technology had been limited to large auction companies, said Russ Hilk, CEO of Wavebid, in a statement.  

Omaha Media Group specializes in search engine optimization, search engine marketing, and Web creative management services.

Wavebid offers cloud-based auction management solutions and innovative inventory tools.

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