https://www.mediapost.com/publications/tv/content/tven-usSun, 20 Sep 2026 14:25:58 -0400https://www.mediapost.com/publications/article/418142/"In the six days of creation, when chaos was ordered into heaven and earth, there was no TV, so God did not create the ADI. That task was left to Bill Harvey. The year was 1966. Harvey was 24 years old."Sun, 20 Sep 2026 14:25:58 -0400https://www.mediapost.com/publications/article/418142/https://www.mediapost.com/publications/article/418138/Harvey spent more than half a century trying to answer what was, at heart, a deceptively simple question: How can advertisers understand what media and advertising actually do?Sun, 20 Sep 2026 14:23:20 -0400https://www.mediapost.com/publications/article/418138/https://www.mediapost.com/publications/article/418127/"Real Housewives of Salt Lake City" star is known for the phrase "Hi, baby gorgeous! Wanna go to Wendy's?"Fri, 18 Sep 2026 15:40:17 -0400https://www.mediapost.com/publications/article/418127/https://www.mediapost.com/publications/article/418090/If consumers increasingly have no favorite "brands," what does this mean for streaming platforms? Are brands really just about the show?Fri, 18 Sep 2026 15:09:34 -0400https://www.mediapost.com/publications/article/418090/https://www.mediapost.com/publications/article/418125/When a brand's ads look AI-made, many consumers say they lose trust in it.Fri, 18 Sep 2026 14:47:00 -0400https://www.mediapost.com/publications/article/418125/https://www.mediapost.com/publications/article/418114/Smith takes over Disney streaming businesses Disney+ and Hulu - overseeing product, engineering, ad tech, programming, viewer experience, partnerships, and data and analytics.Fri, 18 Sep 2026 08:50:11 -0400https://www.mediapost.com/publications/article/418114/https://www.mediapost.com/publications/article/417975/Oprah Winfrey says the idea for mounting a two-hour journey of light, sound and music at the Las Vegas Sphere came to her as she was watching a U2 performance in the famed globe-shaped arena.Fri, 18 Sep 2026 07:00:00 -0400https://www.mediapost.com/publications/article/417975/https://www.mediapost.com/publications/article/418105/"The Commission's actions here signal a retaliatory effort to punish ABC-owned-and-operated stations for speech the administration dislikes," ex-FCC Chairs and other former officials argue.Thu, 17 Sep 2026 17:15:14 -0400https://www.mediapost.com/publications/article/418105/https://www.mediapost.com/publications/article/418102/There's a reason so many CTV advertisers today - particularly those that are performance-focused, are watching their campaigns hit plateaus much faster than they had anticipated.Thu, 17 Sep 2026 16:38:55 -0400https://www.mediapost.com/publications/article/418102/https://www.mediapost.com/publications/article/418091/Sam's Club Connect introduced "Predictive Precision Targeting" capabilities on Thursday, expanding its measurement offering.Thu, 17 Sep 2026 15:40:57 -0400https://www.mediapost.com/publications/article/418091/https://www.mediapost.com/publications/article/418095/The ad industry opposed the law, arguing it "places severe burdens on ordinary commercial speech."Thu, 17 Sep 2026 14:46:35 -0400https://www.mediapost.com/publications/article/418095/https://www.mediapost.com/publications/article/418092/Most buying platforms have a mechanism through which a brand can request all its campaign data, down to the log-level insights that say exactly when and where each ad ran.Thu, 17 Sep 2026 13:43:31 -0400https://www.mediapost.com/publications/article/418092/https://www.mediapost.com/publications/article/418086/The first week of the 2026 NFL regular-season fell 13% to an average 19.5 million viewers per game vs. the record-breaking 22.3 million viewers per game averaged during Week 1 in 2025.Thu, 17 Sep 2026 12:19:13 -0400https://www.mediapost.com/publications/article/418086/https://www.mediapost.com/publications/article/418088/The research analyzed more than 6,300 award-winning campaigns to see how often creative excellence translated into marketing effectiveness.Thu, 17 Sep 2026 11:52:17 -0400https://www.mediapost.com/publications/article/418088/https://www.mediapost.com/publications/article/418084/The marketing push highlights digital tools for turbulent times on Main Street.Thu, 17 Sep 2026 11:26:09 -0400https://www.mediapost.com/publications/article/418084/https://www.mediapost.com/publications/article/417974/Many of the shows on ABC, CBS, Fox and NBC are so old that the networks have become the assisted-living facilities of TV.Thu, 17 Sep 2026 08:00:00 -0400https://www.mediapost.com/publications/article/417974/https://www.mediapost.com/publications/article/418051/Premium streamer Apple keeps working under the radar of the big players - including Netflix, Prime Video, HBO Max and Disney+ - in scoring major awards.Thu, 17 Sep 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418051/https://www.mediapost.com/publications/article/418078/"Sports remained a significant driver of automaker reach in August, with the WNBA in particular seeing notable year-over-year impression increases," says iSpot.tv's Stuart Schwartzapfel.Wed, 16 Sep 2026 19:38:29 -0400https://www.mediapost.com/publications/article/418078/https://www.mediapost.com/publications/article/418014/From Jan. 1-Aug. 16 this year, 568.4 million tickets were sold in U.S. movie theaters - a 30% decline vs. the same period in 2019, before the COVID-19 pandemic.Wed, 16 Sep 2026 12:04:49 -0400https://www.mediapost.com/publications/article/418014/https://www.mediapost.com/publications/article/418049/NBC's Monday 'Emmys' broadcast was down 9% to 6.7 million Nielsen-measured viewers vs. a year ago. In 2025, the 'Emmys' aired on a Sunday with 7.4 million viewers, its strongest performance since 2021.Wed, 16 Sep 2026 11:40:05 -0400https://www.mediapost.com/publications/article/418049/https://www.mediapost.com/publications/article/417973/Brave Michael J. Fox brought class and courage to the Emmy Awards Monday night on NBC.Wed, 16 Sep 2026 07:00:00 -0400https://www.mediapost.com/publications/article/417973/https://www.mediapost.com/publications/article/418025/Counsel for a man who downloaded Hearst's WMUR app this week urged an appellate panel to revive a lawsuit claiming that Hearst violated the Video Privacy Protection Act by sharing identifiable information about his video viewing history with Google and the engagement platform Braze.Tue, 15 Sep 2026 18:18:54 -0400https://www.mediapost.com/publications/article/418025/https://www.mediapost.com/publications/article/418011/The package consists of Prime Video and niche streaming platforms - AMC+, BritBox, MGM+, PBS Masterpiece and Starz - for $29.99 a month, offering a savings of nearly 39% vs. subscribing to each service individually.Tue, 15 Sep 2026 14:02:51 -0400https://www.mediapost.com/publications/article/418011/https://www.mediapost.com/publications/article/417946/Ads with the most clicks perform the worst in ROAS, according to video creator ad platform Billo, vs. ads with the least clicks. What does this mean for traditional TV advertising?Tue, 15 Sep 2026 09:23:24 -0400https://www.mediapost.com/publications/article/417946/https://www.mediapost.com/publications/article/417823/Expectations that "60 Minutes" would be unrecognizable in its season premiere were not met as the old warhorse news show returned for its 59th season.Tue, 15 Sep 2026 08:00:00 -0400https://www.mediapost.com/publications/article/417823/