https://www.mediapost.com/publications/social/content/socialen-usFri, 17 Apr 2026 12:53:43 -0400https://www.mediapost.com/publications/article/414397/The venerable brand of rolling papers is greeting the upcoming 4/20 "pot holiday" by sponsoring music-centered festivals in six states this weekend.Fri, 17 Apr 2026 12:53:43 -0400https://www.mediapost.com/publications/article/414397/https://www.mediapost.com/publications/article/414396/A jolting 95% of businesses haven't seen ROI from their internal AI projects.Fri, 17 Apr 2026 12:42:22 -0400https://www.mediapost.com/publications/article/414396/https://www.mediapost.com/publications/article/414392/The snack brand hopes its Disney tie-in will enchant hungry young fans -- and close an awareness gap.Fri, 17 Apr 2026 12:14:56 -0400https://www.mediapost.com/publications/article/414392/https://www.mediapost.com/publications/article/414360/Accounts include Boy Smells, Dieux Skin, Nike and Coterie.Fri, 17 Apr 2026 11:00:00 -0400https://www.mediapost.com/publications/article/414360/https://www.mediapost.com/publications/article/414362/The campaign remembers a time of independent living.Fri, 17 Apr 2026 11:00:00 -0400https://www.mediapost.com/publications/article/414362/https://www.mediapost.com/publications/article/414367/The spot features Hudson Williams of Max's "Heated Rivalry."Fri, 17 Apr 2026 11:00:00 -0400https://www.mediapost.com/publications/article/414367/https://www.mediapost.com/publications/article/414374/The creative is inspired by Northern Renaissance paintings.Fri, 17 Apr 2026 11:00:00 -0400https://www.mediapost.com/publications/article/414374/https://www.mediapost.com/publications/article/414381/The affected markets comprise a little over 1% of total revenue.Thu, 16 Apr 2026 22:20:21 -0400https://www.mediapost.com/publications/article/414381/https://www.mediapost.com/publications/article/414377/Campaign shows archival home videos and photos, narrated by a child asking "How did they live their lives without posting about it?"Thu, 16 Apr 2026 18:27:38 -0400https://www.mediapost.com/publications/article/414377/https://www.mediapost.com/publications/article/414375/Virginia's attorney general on Wednesday urged a federal appellate court to reverse a lower court ruling that blocked enforcement of a law requiring social platforms to verify users' ages, and prohibit minors under 16 from accessing social media for more than one hour a day without parental consent.Thu, 16 Apr 2026 16:43:01 -0400https://www.mediapost.com/publications/article/414375/https://www.mediapost.com/publications/article/414361/Lyft released data from a study analyzing experiences and real-life moments of today's generation, which represents 24% of riders and 28% of rides and often head to restaurants, nights out and events.Thu, 16 Apr 2026 16:29:51 -0400https://www.mediapost.com/publications/article/414361/https://www.mediapost.com/publications/article/414372/Threads is enhancing its API with additional social-media management tools designed to help brands and creators expand reach and scheduling functionality.Thu, 16 Apr 2026 16:02:21 -0400https://www.mediapost.com/publications/article/414372/https://www.mediapost.com/publications/article/414369/YouTube now allows users to cut out its most popular media format - Shorts - from their app feed.Thu, 16 Apr 2026 15:56:32 -0400https://www.mediapost.com/publications/article/414369/https://www.mediapost.com/publications/article/414364/The brand hopes its festival marketing strategy can help the toy brand reignite Gen Z fandom.Thu, 16 Apr 2026 13:32:39 -0400https://www.mediapost.com/publications/article/414364/https://www.mediapost.com/publications/article/414357/The 2025 Internet Advertising Revenue Report conducted by PwC released Thursday shows despite concerns about economic and geopolitical uncertainty, the industry drove record revenue, reaching $294.6 billion in 2025, up 13.9% YoY.Thu, 16 Apr 2026 12:23:14 -0400https://www.mediapost.com/publications/article/414357/https://www.mediapost.com/publications/article/414348/The campaign offers real stories inspired by nutty HR realities.Thu, 16 Apr 2026 11:00:00 -0400https://www.mediapost.com/publications/article/414348/https://www.mediapost.com/publications/article/414340/Snapchat plans to lay off approximately 16% of its global full-time employees - about 1,000 jobs - as the social media company embraces advancements in AI to cut overhead costs during its "crucible moment."Thu, 16 Apr 2026 09:50:06 -0400https://www.mediapost.com/publications/article/414340/https://www.mediapost.com/publications/article/414342/The integration with HubSpot will give advertisers the ability to connect their campaign workflows directly to the customer relationship management (CRM) platform.Wed, 15 Apr 2026 20:50:17 -0400https://www.mediapost.com/publications/article/414342/https://www.mediapost.com/publications/article/414347/"You act like I don't exist. While you ignore me, I'm out here changing lives," says a ViiV ad aimed at adults under 35.Wed, 15 Apr 2026 18:14:56 -0400https://www.mediapost.com/publications/article/414347/https://www.mediapost.com/publications/article/414339/The FTC calls brand safety initiatives censorship, but judges say the First Amendment only prohibits the government, not private companies, from suppressing speech.Wed, 15 Apr 2026 17:25:22 -0400https://www.mediapost.com/publications/article/414339/https://www.mediapost.com/publications/article/414337/Meta's ad-measurement updates - an AI-assisted Meta Pixel upgrade and a one-click setup path for Conversions API - are intended to reduce technical complexities that separate advertisers with resources from those without.Wed, 15 Apr 2026 15:51:45 -0400https://www.mediapost.com/publications/article/414337/https://www.mediapost.com/publications/article/414328/Most teens say social media neither helps nor hurts their mental health, while a quarter of parents say social media is harmful.Wed, 15 Apr 2026 13:54:13 -0400https://www.mediapost.com/publications/article/414328/https://www.mediapost.com/publications/article/414322/Not surprisingly, TikTok still reigns supreme among American teens for information on politics and political issues, but Instagram is a close second. Snapchat, not so much.Wed, 15 Apr 2026 09:34:53 -0400https://www.mediapost.com/publications/article/414322/https://www.mediapost.com/publications/article/414301/TikTok has begun integrating ByteDance's next-generation AI video model into its Symphony suite for advertisers, expanding video-script generation to actual branded video automation for in-app promotions.Tue, 14 Apr 2026 18:54:50 -0400https://www.mediapost.com/publications/article/414301/https://www.mediapost.com/publications/article/414311/YouTube is making changes to the way it delivers ads during popular livestream sessions, declining to rely on AI to pause ads entirely when a creators' viewers are engaging with the video most.Tue, 14 Apr 2026 18:14:45 -0400https://www.mediapost.com/publications/article/414311/