https://www.mediapost.com/en-usWed, 14 Oct 2026 11:18:22 -0400https://www.mediapost.com/publications/article/418735/former-ebay-queen-whitman-is-on-a-mission-to-ele.htmlBeyond her efforts to rebuild Albertsons, Meg Whitman, former CEO of Ebay as well as HP, is also trying to restructure and save its retail media ad business.Wed, 14 Oct 2026 11:18:22 -0400https://www.mediapost.com/publications/article/418735/former-ebay-queen-whitman-is-on-a-mission-to-ele.htmlhttps://www.mediapost.com/publications/article/418706/google-opens-private-play-store-section-to-vibe-co.htmlVibe-coded Android apps can be housed in a private section in the Play Store. The apps must be created through Google AI Studio, a web-based platform for prototyping apps and media with Google's AI models.Tue, 13 Oct 2026 15:56:21 -0400https://www.mediapost.com/publications/article/418706/google-opens-private-play-store-section-to-vibe-co.htmlhttps://www.mediapost.com/publications/article/418655/porsche-muddled-the-backseat-marketing-message.htmlConnecting performance advertising or marketing to performance cars may be a conceptual metaphor, but they share some of the same measurable results including optimization and direct links between input and output.Mon, 12 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418655/porsche-muddled-the-backseat-marketing-message.htmlhttps://www.mediapost.com/publications/article/418624/apple-amazon-meta-at-a-standoff-blocking-ads-ai.htmlByteDance is the latest company banned from buying ads on a rival's platform, as providers escalate rivalries by blocking competitors from gaining market share.Fri, 09 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418624/apple-amazon-meta-at-a-standoff-blocking-ads-ai.htmlhttps://www.mediapost.com/publications/article/418583/why-microsoft-ditched-the-cloud-to-put-ai-on-its-l.htmlMicrosoft's 'Surface Laptop Ultra' will support creative work, image and video generation and local inference. The shift toward AI-driven interfaces threatens the core business models of Google, Meta, and Amazon by altering the ways consumers discover information, products, and services.Thu, 08 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418583/why-microsoft-ditched-the-cloud-to-put-ai-on-its-l.htmlhttps://www.mediapost.com/publications/article/418558/human-mind-has-ai-comparison-recall-problem.htmlBeing visible for a brand doesn't always mean consumers will remember the name after seeing it in AI-based search query results, according to research released this week.Wed, 07 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418558/human-mind-has-ai-comparison-recall-problem.htmlhttps://www.mediapost.com/publications/article/418532/google-deepmind-ai-search-gives-sneak-peek-at-tomo.htmlIf advertisers want to get a sneak peek at the future, they only need to look as far as Google DeepMind's multimodal AI model for on-device search introduced today.Tue, 06 Oct 2026 14:49:17 -0400https://www.mediapost.com/publications/article/418532/google-deepmind-ai-search-gives-sneak-peek-at-tomo.htmlhttps://www.mediapost.com/publications/article/418480/ai-fever-creates-cottage-industry-for-small-agenci.htmlGenerative AI now hands businesses like OpenAI and Anthropic - newcomers supporting smaller brands - the creative power and optimization tools of a full-service Madison Avenue agency.Mon, 05 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418480/ai-fever-creates-cottage-industry-for-small-agenci.htmlhttps://www.mediapost.com/publications/article/418402/ai-opens-a-second-front-door-for-consumers-trus.htmlConsumers trust recommendations from AI to an extent - but not completely. Razorfish, in partnership with audience research company GWI, ran two independent studies of U.S. AI users to determine why.Fri, 02 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418402/ai-opens-a-second-front-door-for-consumers-trus.htmlhttps://www.mediapost.com/publications/article/418430/reddit-ending-data-scraping-will-keep-existing-ag.htmlReddit plans to retire RSS feeds in November and phase out its legacy public data API, ending access in March 2027.Thu, 01 Oct 2026 11:05:37 -0400https://www.mediapost.com/publications/article/418430/reddit-ending-data-scraping-will-keep-existing-ag.htmlhttps://www.mediapost.com/publications/article/418400/ai-search-pacing-392-through-13-months.htmlSessions have more than doubled in the past year since July 2026, tripled during the most recent quarter, and grew nearly fivefold during the past 13 months, according to recent data.Wed, 30 Sep 2026 13:54:01 -0400https://www.mediapost.com/publications/article/418400/ai-search-pacing-392-through-13-months.htmlhttps://www.mediapost.com/publications/article/418355/amazon-ads-unveils-new-ai-tools.htmlThe company is bringing AI-powered tools to partners, agencies and tech providers that want to build their own AI-powered solutions across the company's ad ecosystem.Tue, 29 Sep 2026 09:00:00 -0400https://www.mediapost.com/publications/article/418355/amazon-ads-unveils-new-ai-tools.htmlhttps://www.mediapost.com/publications/article/418337/scope3-renamed-pivots-from-carbon-to-agentic-medi.htmlScope3, a company built to measure the carbon footprint of digital advertising, was renamed to Apostra last week and changed its focus.Mon, 28 Sep 2026 14:25:59 -0400https://www.mediapost.com/publications/article/418337/scope3-renamed-pivots-from-carbon-to-agentic-medi.htmlhttps://www.mediapost.com/publications/article/418287/musing-about-meta-ai.htmlRecent technology shows how Meta Platforms is moving toward search and transactions for brands rather than selling traditional advertising, and monetizing it through Muse, its AI agent.Fri, 25 Sep 2026 08:50:58 -0400https://www.mediapost.com/publications/article/418287/musing-about-meta-ai.htmlhttps://www.mediapost.com/publications/article/418273/openai-loyalty-settles-in-reshapes-advertising-m.htmlMany consumers have begun to settle into routines with preferred chatbots. The implications for advertisers are reshaping the traditional marketing funnel.Thu, 24 Sep 2026 15:02:12 -0400https://www.mediapost.com/publications/article/418273/openai-loyalty-settles-in-reshapes-advertising-m.htmlhttps://www.mediapost.com/publications/article/418218/agentic-is-driving-unpredictable-traffic-patterns.htmlCisco predicts AI network traffic will double every six months. Google advertising and YouTube services have already experienced the first wave of traffic in mainstream applications.Wed, 23 Sep 2026 15:33:35 -0400https://www.mediapost.com/publications/article/418218/agentic-is-driving-unpredictable-traffic-patterns.htmlhttps://www.mediapost.com/publications/article/418167/georgia-pacific-drives-supply-shaping-through-it.htmlSPO helped to reduce wasted ad spend from low-quality inventory and invalid traffic, and increased transparency and control across the programmatic supply chain. But it wasn't enough.Tue, 22 Sep 2026 15:07:25 -0400https://www.mediapost.com/publications/article/418167/georgia-pacific-drives-supply-shaping-through-it.htmlhttps://www.mediapost.com/publications/article/418144/advertisings-new-permission-dilemma-ai-intrusion.htmlA foundational cybersecurity concept called 'principle of least privilege' points toward security lessons and what companies like Amazon, Google, OpenAI, Microsoft and Meta allow AI models to do.Mon, 21 Sep 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418144/advertisings-new-permission-dilemma-ai-intrusion.htmlhttps://www.mediapost.com/publications/article/418109/automating-the-massive-ad-pivot.html'OpenAI Sponsored Agents' launched earlier this week with new integrations, with HubSpot the first CRM integration. The updates represent the next step in automation and building OpenAI's AI-based advertising platform, making the ads a part of the conversation with brands.Fri, 18 Sep 2026 12:22:03 -0400https://www.mediapost.com/publications/article/418109/automating-the-massive-ad-pivot.htmlhttps://www.mediapost.com/publications/article/418087/google-faces-6-years-of-global-oversight.htmlIn a federal court order, a judge opted for a set of rules governing how Google must operate its ad business units - the second time in recent years a federal judge declined to dismantle a piece of Google's business. The court publicly released the unredacted document on Sept. 16. and both sides were given 14 days to propose redactions for confidential business information, but neither side did so.Thu, 17 Sep 2026 12:55:40 -0400https://www.mediapost.com/publications/article/418087/google-faces-6-years-of-global-oversight.htmlhttps://www.mediapost.com/publications/article/418026/hyundai-amazon-release-details-of-shopping-engage.htmlHyundai is the first auto manufacturer to build a closed-loop measurement system powered by Amazon that connects digital shopping engagement in a privacy-compliant way to verified dealership sales. This week the companies plan to make the results public.Wed, 16 Sep 2026 09:31:51 -0400https://www.mediapost.com/publications/article/418026/hyundai-amazon-release-details-of-shopping-engage.htmlhttps://www.mediapost.com/publications/article/417994/chewy-estimates-50m-in-annual-cost-savings-from-a.htmlDespite the call for a slowdown of AI development from Anthropic CEO Dario Amodei and other tech CEOs, retailers like Chewy are preparing for an agentic future.Tue, 15 Sep 2026 11:28:20 -0400https://www.mediapost.com/publications/article/417994/chewy-estimates-50m-in-annual-cost-savings-from-a.htmlhttps://www.mediapost.com/publications/article/417897/the-ai-slowdown-the-ad-industry-didnt-see-coming.htmlAdvertisers likely did not anticipate the top tech execs' sudden calls for a voluntary AI slowdown, as they spent the past year bracing for massive declines in traditional web traffic and ad monetization caused by AI.Mon, 14 Sep 2026 09:58:06 -0400https://www.mediapost.com/publications/article/417897/the-ai-slowdown-the-ad-industry-didnt-see-coming.htmlhttps://www.mediapost.com/publications/article/417817/google-ads-to-eliminate-language-targeting-in-late.htmlGoogle's automated systems will match ads based on the actual language of the ad copy and landing pages. The ad platform will also begin to favor ads and landing pages with the language that matches the search term.Fri, 11 Sep 2026 11:00:00 -0400https://www.mediapost.com/publications/article/417817/google-ads-to-eliminate-language-targeting-in-late.htmlhttps://www.mediapost.com/publications/article/417781/rewiring-the-web-for-life-without-cookies.htmlAutonomous functions will become the operating model, as generative AI gives brands an opt-out from browser cookies in this rewired world. The tech transition is a way for brands to gain better targeting options from advertising and marks a transition from digital to agentic commerce.Thu, 10 Sep 2026 11:48:09 -0400https://www.mediapost.com/publications/article/417781/rewiring-the-web-for-life-without-cookies.htmlhttps://www.mediapost.com/publications/article/417749/google-closes-local-digital-gap-for-retailers.htmlTwo updates can help brick-and-mortar stores attract local buyers and measure results from online ads that drive in-person sales.Wed, 09 Sep 2026 10:42:40 -0400https://www.mediapost.com/publications/article/417749/google-closes-local-digital-gap-for-retailers.htmlhttps://www.mediapost.com/publications/article/417688/how-ai-models-are-rewiring-your-brain.htmlAn MIT Media Lab study found use of ChatGPT for writing tasks causes a 32% reduction in active mental effort and a significant decrease in brain connectivity, reducing critical thinking skills.Tue, 08 Sep 2026 09:29:32 -0400https://www.mediapost.com/publications/article/417688/how-ai-models-are-rewiring-your-brain.htmlhttps://www.mediapost.com/publications/article/417653/how-nvidias-purchase-of-hugging-face-will-shake-u.htmlNvidia confirmed Thursday it has entered into a definitive agreement to acquire Hugging Face for $12.93 billion - a move that will have long-lasting effects for advertisers and tech companies working to develop AI features.Fri, 04 Sep 2026 10:20:44 -0400https://www.mediapost.com/publications/article/417653/how-nvidias-purchase-of-hugging-face-will-shake-u.htmlhttps://www.mediapost.com/publications/article/417665/google-advanced-ai-weather-forecasts-will-change-a.htmlGoogle will now have the ability to predict changes in consumer behavior hours or days before they happen to more accurately target ads through a weather forecasting model that generates predictions every hour by drawing on live satellite data rather than waiting for government-produced datasets that update every six hours.Thu, 03 Sep 2026 15:29:55 -0400https://www.mediapost.com/publications/article/417665/google-advanced-ai-weather-forecasts-will-change-a.htmlhttps://www.mediapost.com/publications/article/417608/google-lets-users-import-memories-into-gemini.htmlGoogle now wants users' memories and chats imported from other chatbots into Gemini. This will have a substantial impact for advertisers.Wed, 02 Sep 2026 10:21:59 -0400https://www.mediapost.com/publications/article/417608/google-lets-users-import-memories-into-gemini.html