https://www.mediapost.com/publications/mobile/content/mobileen-usFri, 09 Oct 2026 18:08:23 -0400https://www.mediapost.com/publications/article/418651/Ditka was also a colorful pitchman in many ad campaigns, most notably for a series of Coors Light spots, along with Campbell's and Amex.Fri, 09 Oct 2026 18:08:23 -0400https://www.mediapost.com/publications/article/418651/https://www.mediapost.com/publications/article/418625/Google has tied its in-store coupon project to Google Ads, brings consumers searching for specific products to checkout.Fri, 09 Oct 2026 10:36:34 -0400https://www.mediapost.com/publications/article/418625/https://www.mediapost.com/publications/article/418604/In a week when two brands unveiled OOH campaigns featuring giant hand appendages, fingers wearing Oura rings stroll along as if they were legs.Fri, 09 Oct 2026 08:58:08 -0400https://www.mediapost.com/publications/article/418604/https://www.mediapost.com/publications/article/418561/Google will partner with Unity Software to develop an AI-powered gaming platform that will guide creators to better understand what's needed to build an interactive game.Wed, 07 Oct 2026 12:00:29 -0400https://www.mediapost.com/publications/article/418561/https://www.mediapost.com/publications/article/418532/If advertisers want to get a sneak peek at the future, they only need to look as far as Google DeepMind's multimodal AI model for on-device search introduced today.Tue, 06 Oct 2026 14:49:17 -0400https://www.mediapost.com/publications/article/418532/https://www.mediapost.com/publications/article/418518/TikTok is using this year's New York Advertising Week to unveil agentic commerce and ad tools to advertisers based in the U.S., allowing them to extend their campaigns to hundreds of thousands of third-party apps.Mon, 05 Oct 2026 16:59:26 -0400https://www.mediapost.com/publications/article/418518/https://www.mediapost.com/publications/article/418512/Security scanners click on links, but they are not real engagement, Breaker says.Mon, 05 Oct 2026 16:10:43 -0400https://www.mediapost.com/publications/article/418512/https://www.mediapost.com/publications/article/418402/Consumers trust recommendations from AI to an extent - but not completely. Razorfish, in partnership with audience research company GWI, ran two independent studies of U.S. AI users to determine why.Fri, 02 Oct 2026 08:00:00 -0400https://www.mediapost.com/publications/article/418402/https://www.mediapost.com/publications/article/418387/"Real Parts. Real Pros. Real Easy" uses Nate Bargatze's "clean, relatable humor to make vehicle service feel less intimidating," according to the automaker.Tue, 29 Sep 2026 18:29:11 -0400https://www.mediapost.com/publications/article/418387/https://www.mediapost.com/publications/article/418314/For decades, success in entertainment was measured by what audiences watched. Increasingly, it will be measured by what they do next.Tue, 29 Sep 2026 15:08:59 -0400https://www.mediapost.com/publications/article/418314/https://www.mediapost.com/publications/article/418260/At our Planning & Buying Summit in Chicago leaders from Molson Coors, Aldi, Mars, Goodyear, KSM, and more shared insights on entertainment partnerships, precision targeting, platform bias, creative risk-taking and protecting growth budgets.Tue, 29 Sep 2026 14:00:07 -0400https://www.mediapost.com/publications/article/418260/https://www.mediapost.com/publications/article/418339/Late last year Owl & Co. projected the global microdrama app market outside of China would hit $3 billion, largely driven by video apps ReelShort and DramaBox.Tue, 29 Sep 2026 12:57:34 -0400https://www.mediapost.com/publications/article/418339/https://www.mediapost.com/publications/article/418370/Roku's latest Video-on-Demand Evolution study finds that 88% of Canadian TV viewers stream content, while 84% of streamers watch ad-supported services at least monthly.Tue, 29 Sep 2026 12:40:33 -0400https://www.mediapost.com/publications/article/418370/https://www.mediapost.com/publications/article/418323/On Tuesday Amazon Ads unveiled new core campaign types alongside a rebranded identity for its agentic ad business. Tuesday's announcement follows a year-long initiative to merge siloed ad tools into one ecosystem powered entirely by AI.Tue, 29 Sep 2026 09:00:00 -0400https://www.mediapost.com/publications/article/418323/https://www.mediapost.com/publications/article/418343/AI-driven traffic to retail sites more than doubled in August and Adobe expects it to jump in November and December.Mon, 28 Sep 2026 12:54:26 -0400https://www.mediapost.com/publications/article/418343/https://www.mediapost.com/publications/article/418333/Google today introduced a way to buy and measure vertical video space programmatically across channels including platforms, apps and publishers in one platform to centralize media buys.Mon, 28 Sep 2026 10:59:31 -0400https://www.mediapost.com/publications/article/418333/https://www.mediapost.com/publications/article/418293/Only 10% of people ages 18-24 watched any local news content within a given week, according to research from a survey commissioned by Ring Digital. This further emphasizes a trend of young media consumers moving to digital media platforms.Fri, 25 Sep 2026 09:29:51 -0400https://www.mediapost.com/publications/article/418293/https://www.mediapost.com/publications/article/418274/Some people are fussy about their inboxes, while others don't care much, Yahoo reports.Thu, 24 Sep 2026 14:54:21 -0400https://www.mediapost.com/publications/article/418274/https://www.mediapost.com/publications/article/418263/Uberall study found a whopping 83% of restaurant locations are "entirely invisible" in AI-generated suggestions.Thu, 24 Sep 2026 09:43:11 -0400https://www.mediapost.com/publications/article/418263/https://www.mediapost.com/publications/article/418192/Best Buy will announce new CTV ad offerings Wednesday, significantly expanding its reach through enhanced partnerships with major companies and streaming platforms.Wed, 23 Sep 2026 17:00:00 -0400https://www.mediapost.com/publications/article/418192/https://www.mediapost.com/publications/article/418231/At its Made On YouTube event, YouTube announced "Shorts series," designed to promote more creator-made episodic content, aligning with similar launches from competing platforms like TikTok.Wed, 23 Sep 2026 15:53:19 -0400https://www.mediapost.com/publications/article/418231/https://www.mediapost.com/publications/article/418199/A jury determined after trial that Google wrongly gathered analytics information even after mobile users attempted to block data collection.Tue, 22 Sep 2026 16:36:36 -0400https://www.mediapost.com/publications/article/418199/https://www.mediapost.com/publications/article/418016/In a new campaign, "Couples Therapy" star Dr. Orna helps people learn to say, "It's not you. It's your iPhone."Tue, 15 Sep 2026 15:28:50 -0400https://www.mediapost.com/publications/article/418016/https://www.mediapost.com/publications/article/417816/"Fandom is diffused across multiple kinds of media and content," says Hub Entertainment ResearchFri, 11 Sep 2026 08:32:32 -0400https://www.mediapost.com/publications/article/417816/https://www.mediapost.com/publications/article/417787/Through the integration, Amazon Ads will enable advertisers like Delta Vacations to engage with customers who may be looking to explore products, compare choices, and make decisions on ChatGPT.Thu, 10 Sep 2026 18:09:52 -0400https://www.mediapost.com/publications/article/417787/